Footlocker and T2 Shop
Retailers are well aware of the extreme punishment flooring can undergo. Product durability and their reliable installation by qualified operators is a significant cost in refurbishment and fit out. Good flooring is then good insurance.
As retail leases are often 12-15% turnover a shop’s design is a marketing tool. Recent studies have found that retail floor design is a factor in encouraging shoppers into a retail space. Color, texture and form can actually facilitate the browsing experience.
The modern solution is to apply a self-leveling, self- smoothing Toppings compound of 1.5mm to 10mm thickness. The vast array of design options here involves; color additives, aggregates and sealers, color patterns and textures.
Design and aesthetics aside, the rapid curing of these topping products and their application in retailing allows a job to start Saturday night and be ready for use on Tuesday morning.
The T2 Shop is an example of a Toppings product with a dark color additive. The use of a strong floor color helps the entire store design and color scheme attract customers into the store.
Texture effects and matt flat finishes are achievable with this range of Toppings. T2’s option to apply a strong random texture enhances the warm and inviting nature of the store, almost resembling a rich carpet, without the wear.
On the other hand, retailers such as Footlocker have other design elements to consider. The stores geometric design and high shelving packed with footwear provides an opportunity to consider a more understated, flat consistent flooring effect.
Solution: For High Fashion Retail Flooring
The use of Topping products for Footlocker and T2 illustrates different approaches to design and aesthetics. For each retail application Topping products provide a solution that is 5 star, as well as highly efficient and durable.
